Goals & Planning Leadership Marketing

Creating a Marketing Habit in 21 Days

As a lawyer coach I am all about helping clients develop the habits that contribute to personal and professional success, so I was very excited when an advance copy of Paula Black’s “The Little Black Book: Lawyer’s Guide to Creating a Marketing Habit in 21 Days” arrived in my mail box in May.  Paula has done it again!  Anyone familiar with the books in her Little Black Book Series  knows that she has a gift for providing solid, act-on-it-now resources for lawyers.  Her latest book is perhaps the greatest: A day-to-day guide to getting and sticking with your own marketing habit.  Designed to help lawyers integrate marketing into their daily lives, this book is quick, easy and inspirational.

Paula invited me to take part in her special book launch promotion.  For the next 48 hours Paula Black will be offering an impressive opportunity to anyone who purchases The Little Black Book: A Lawyer’s Guide To Creating A Marketing Habit in 21 Days. Readers who purchase the book will receive The Smart Lawyer’s Toolkit, a compilation of advice from more than 30 of the most sought-after experts in the legal arena (including myself!). Click here for details.

I’m buying a second copy of the book today so that I can get access to all those great bonus resources!

About the author

Allison Wolf

I am the founder of AWAL and one of the most senior coaches for lawyers in North America. I have helped countless clients over the past fifteen years, develop thriving legal practices and before that served as director of marketing for award-winning law firms. My specialty is uncovering the thinking traps and gaps holding clients back and helping them acquire the mindsets, skills, and habits for growing successful and rewarding legal careers. After a career in legal marketing and business development with law firms in Beijing, New York, and Vancouver, I was trained as a coach in 2004 at Royal Roads University and now coach clients from across North America. You can reach me at allison@shiftworks.ca or learn more about my coaching practice from the coaching section of the Attorney With A Life Website.